An artistic mix of fonts and styles displaying text that reads "THRIVE! Uplifting Theatres of Color"

Learn more about the THRIVE! Living Logo Project here.

TCG is pleased to announce the launch of THRIVE!, a regranting program to provide unrestricted funds and professional development and technical assistance for U.S.-based Black, Indigenous, Theatres of Color (BITOC). With $1,635,000 in support from Doris Duke Charitable Foundation, TCG is working in partnership with an Advisory Circle of Black, Indigenous, and People of Color (BIPOC) to craft a program that will include regranting, leadership development, convening, and widespread dissemination of learnings. At the core of this new program is a call for emergent, complex thinking to help BITOC thrive and reach their highest potential, with opportunities for reflection and collective action. The THRIVE! Program is launching as part of THRIVE! Week, a virtual convening from June 7-11 with programming by, for, and about theatremakers who identify as BIPOC, POC, or People of the Global Majority.

“W.E.B. Du Bois defined Black Theatre as about, by. for, and near Black people. In that spirit, TCG defines BITOC as those who make theatre by, for, about, with, and near communities of color,” said Emilya Cachapero, director of artistic & international programs, TCG. “THRIVE! will build on the long legacies of these theatres to create BITOC-specific programs, connect BITOC to equitable funding from grantmakers, and bring national visibility to and support for the ingenuity of BITOC.”

Working in emergent partnership with BIPOC leaders, THRIVE! will have three main areas of activity:

GRANTMAKING: The program will provide rapid response grants to address immediate conditions as well as larger unrestricted grants to empower BITOC to self-determine areas of their programming and operations that are most in need of funds. Field Conversations with BITOC and BIPOC community leaders will be held early in the program activity period to inform the grant program's structure. 

CONVENING: The experiences of BITOC and BIPOC communities will be centered in THRIVE! Convening programming to uplift their leadership and wisdom, which is not regularly shared with the field at large.
DISSEMINATION: TCG will disseminate learnings and ideas to the U.S. theatre field and beyond through American Theatre magazine, the TCG Circle, convenings like TCG’s National Conference, and other online and in-person platforms. Additionally, BIPOC who are not yet theatre journalists or critics but who exhibit the talent for and interest in writing for the field will be invited to participate as contributing writers.

Working closely with an Advisory Circle of BIPOC theatre leaders and representatives of BITOC throughout the life of the program will ensure that the components are relevant and useful. Advisory Circle members include: 

Andrea Assaf, Founding Artistic Director, art2action; Miranda Gonzalez, Producing Artistic Director, Urban Theatre; Andre Harrington, Professor of Design at California State University, San Bernardino; Dr. Nicole Hodges Persley, Artistic Director, KC Melting Pot Theater; Leslie Ishii, Artistic Director, Perseverance Theatre and Board President, Consortium of Asian American Theaters & Artist; Jonathan McCrory, Executive Artistic Director, National Black Theatre; Alexandra Meda, Artistic Director, Teatro Luna;  Kate Moore Heaney, Artistic Producer, Noor Theatre; Meena Natarajan, Executive and Artistic Director, Pangea World Theatre; Ryan Opalanietet Pierce, Artistic Director, Eagle Project; DeLanna Studi, Artistic Director, Native Voices; K. Zaheerah Sultan, Founder and Executive Director of Mind Your Business Art; Meredith Suttles, Managing Director, Marin Theatre Company and Steering Committee Member, Black Theatre Commons; and Torange Yeghiazarian, Founder, Golden Thread Productions.

A note about terminology: Black, Indigenous, and People of Color represent over 80% of the global population. TCG acknowledges that BITOC and BIPOC are terms used here for solidarity purposes representing a multiplicity of racial, ethnic, and cultural groups. The terms “BITOC” and “BIPOC” are imperfect and not universally embraced by People of the Global Majority. Language is in a constant state of reimagination and redefinition, and the language used by THRIVE! will likely evolve over the course of the program.

The THRIVE! Living Logo Project

TCG is inviting artists that are 18-35 years old who identify as BIPOC, POC, or People of the Global Majority (PGM) and who are interested in creating visual representations to be utilized as the THRIVE! Program’s rotating logo.  We are seeking two representations of the THRIVE! Logo from different artists which will  express and celebrate the rich visual identity of BIPOC/POC/PGM arts and culture. Artists will be compensated and credited for their work.

Why a “living logo”?

Logos are commonly created to be a single recognizable symbol for an idea, company or organization. However, recent movements have emphasized the constancy of change in our daily lives and the vibrant multiplicity of faces that embody U.S. culture. We strongly believe that BIPOC/POC/PGM are not monolithic, and therefore representations of this program by, for and about BIPOC/POC/PGM should not be either.

Please review the below instructions and requirements before submitting:

  • THRIVE! (the word with the exclamation point) is the official name of the program and must be incorporated into the design;
  • The design should be able to be used in different ways - with a tagline, scaleable, etc.
  • The artist has freedom to select a color palette of their choice. Black and white may be used although not as the primary colors.
  • Animation may be incorporated however, the artist should keep in mind that the design will be used in a variety of mediums and media.
  • The final logo should be provided to TCG in .eps scalable vector format, with layers, colors, and fonts provided. 
  • The logo should use all original and royalty free materials in its creation.
  • Artists may submit more than one design, but no more than one design per artist will be selected.
  • The artwork along with the artist’s headshot and bio (200 words maximum) should be uploaded via the submission form.

Selection and Compensation

Two finalists will be selected by a team of TCG staff and members of the THRIVE! Advisory Circle.  Finalists will be compensated $1000 for their work and artists will be credited with a caption whenever possible in marketing and promotional materials. All artists submitting work will be notified of the selection process results.


Doris Duke Charitable Foundations' logo and TCG's logo